Herbalife Nutrition: Empowering Wellness Through Science-Backed Products and Community Support
Founded in 1980, Herbalife Nutrition is a global health and wellness company delivering science-backed nutritional products in more than 90 countries. Its product line includes meal replacement shakes, dietary supplements, and personal care items distributed through independent distributors who provide personalized coaching and support.
Herbalife combines effective products, balanced nutrition, active lifestyles, and a supportive community to help people pursue their individual wellness goals.
- Client : Herbalife USA
- Website : https://www.herbalife.com/en-us
- Industry : Nutrition
How We Helped
- Modern, lifestyle-driven website redesign
- Simplified journeys for customers and distributors
- Stronger calls to action for discovery and enrollment
- Personalized content and product recommendations
- Mobile-first performance and speed optimization
- SEO and analytics integration for continuous improvement
Project Brief
Herbalife’s U.S. website needed a refreshed presentation for its nutritional products and wellness community. The project focused on organizing a large set of web and product pages, creating clear paths for customers and distributors, and delivering a consistent experience across desktop and mobile devices.
What We Built
Harris Digital redesigned Herbalife’s website with lifestyle imagery, wellness storytelling, and a consistent visual system across its web and product pages. We organized navigation and calls to action around customers and distributors, with responsive layouts for desktop and mobile visitors.
The build included content modules for product and program recommendations, alongside SEO and analytics integration to support future site management and optimization.
